September 22, 2011 | By: Laurie Campbell

Write a brief essay. Win up to $5,000. Join the fun with CEWC.

A sure way to attract eyeballs in the world of blogging is to tell folks they can win lots of green by entering a fun contest. Get right to the point, too. Put the dollar figure in your blog headline
I knew I had your rapt attention just seconds ago. Here’s the deal.

This November, Credit Canada, Capital One and many other corporate and community sponsors will be hosting another Credit Education Week Canada (CEWC). It’s year five for the event, which promises to be the best we’ve ever staged (which is saying a lot, because CEWC’s success has been growing in leaps and bounds year by year).

Highlights of the event include cash awards and scholarships for adults and Grade 12 students who participate in two separate essay-writing contests.

The adult essay-writing contest is a new addition to the event. As a legal, adult resident of Canada, you can put your essay-writing cap on for a chance to win $1,000, $2,000 or a grand prize of $5,000. It’s easy.

In 300 words or less, simply share an inspiring or compelling story that answers the question: What was your biggest money mistake and how did you fix it. Poignant and humorous stories about your conquest will put you in the running to win. Use all of your descriptive powers to tell us about how you conquered your money and/or credit issues and how the experience changed your life.

Meanwhile, if you are a Grade 12 student in Canada, check out how you can write an essay of 1,000 words or less and win $1,000, $2,500, $3,000 or a grand prize of $5,000. Again, we are looking for inspiring, compelling stories. Good description and humour are always a plus. Student essays must answer the question: What’s the dumbest thing I have ever done with my money and what did I learn from it?

Visit for details about both contests. Follow the instructions closely to ensure your eligibility. Both the adult and the student essays come with a strict entry deadline. Submit them before the end of day October 21st , 2011.

While you’re visiting the CEWC Web site, check out what the week has to offer between November 14th and 18th this fall. This year’s theme has to do with The Sandwich Generation – people aged 40 to 60 who are caught in the financial and emotional crunch of caring for their parents and adult children (possibly along with grandchildren) at the same time.

Toronto will serve as the hub of CEWC events, where there will be much discussion about The Sandwich Generation and financial literacy issues in general. As in past years, the week will highlight the launch event with a professional services day, a gala dinner, and special financial literacy sessions in cities and communities across Ontario and throughout Canada.

Alison Griffiths - author and host of W Network’s popular and critically acclaimed financial show, Maxed Out - again joins us at Toronto’s downtown YMCA as master of ceremony for the launch, with a great line up of guest speakers.

On hand will be Neil Pasricha, whose Webby Award-winning blog 1000 Awesome Things has made him an Internet icon, and set the stage for his international best-selling, The Book of Awesome. Other speakers include financial literacy expert Jane Rooney, with the Financial Consumer Agency of Canada (FCAC), and another financial literacy expert, Laura Watts, with Social and Enterprise Development Innovations (SEDI).

This year’s gala dinner, to be held at Toronto’s Four Seasons Hotel, invites CBC TV’s George Stroumboulopoulos as keynote speaker. For six years George has captured the hearts and minds of Canadians through his popular show The Hour. Now he’s building on that success through George Stroumboulopoulos Tonight. Always engaging, he is sure to light up the night.

The gala, among other things, will feature award ceremonies for winners of this year’s essay writing contests. That, added to the cash awards, ought to be enough incentive for you to start putting your essay together now.


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